---
title: Tribute Media | Inbound Marketing Blog | Content Writing (2)
description: "Content Writing | At Tribute Media, we believe in sharing our knowledge. You'll find all sorts of cool stuff to learn about Inbound Marketing.
(2)"
---
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# Inbound Marketing Blog
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## [Effectively Moving Heart Hugger Clients Through the Buyers Journey](https://www.tributemedia.com/blog/effectively-moving-heart-hugger-clients-through-the-buyers-journey)
** Posted by [Sarah Wai](https://www.tributemedia.com/blog/author/sarah-wai) on Jan 14, 2020 3:05:00 PM
[ ](https://www.tributemedia.com/blog/effectively-moving-heart-hugger-clients-through-the-buyers-journey)
At Tribute Media, we pride ourselves on our ability to be able to meet the web development and web marketing needs of B2B and B2C companies. General Cardiac Technology is one such company, and we want to tell you their story and the successes they have seen during their time as a client of Tribute Media.
## [4 Tips for Brainstorming Blog Topics](https://www.tributemedia.com/blog/4-tips-for-brainstorming-blogs)
** Posted by [Emery Pearson](https://www.tributemedia.com/blog/author/emery-ross) on Nov 8, 2019 10:35:00 AM
[ ](https://www.tributemedia.com/blog/4-tips-for-brainstorming-blogs)
Very few things are more frustrating than brainstorming blog ideas when you’re suffering from writer’s block. You just sit at your desk and stare at your desktop screen. Your mind is a total blank—it’s like you’ve forgotten how to link words together to form a coherent sentence.
## [How to Use Pillar Pages for Better SEO](https://www.tributemedia.com/blog/seo-benefits-of-pillar-content)
** Posted by [Caty Zimmerman](https://www.tributemedia.com/blog/author/caty-smart) on Oct 14, 2019 3:16:39 PM
[ ](https://www.tributemedia.com/blog/seo-benefits-of-pillar-content)
Pillar pages are taking the web marketing world by storm. When we discovered that it not only created helpful information for potential clients but that it also had immense benefits for SEO purposes, we had to start implementing it. The results we’ve seen for clients have been astonishing ([you can see one example of pillar content strategy here](https://www.tributemedia.com/case-studies/pillar-content)).
## [Yes, Content Length Matters For SEO](https://www.tributemedia.com/blog/yes-content-length-matters-for-seo)
** Posted by [Emery Pearson](https://www.tributemedia.com/blog/author/emery-ross) on Oct 2, 2019 4:27:49 PM
[ ](https://www.tributemedia.com/blog/yes-content-length-matters-for-seo)
If I could give just one piece of advice when it comes to content and SEO, it would be this: **Make it more.** Content is king, but long-form content is the king of kings.
## [How to Write Engaging Content](https://www.tributemedia.com/blog/how-to-write-engaging-content)
** Posted by [Sarah Wai](https://www.tributemedia.com/blog/author/sarah-wai) on Sep 2, 2019 5:00:00 PM
[ ](https://www.tributemedia.com/blog/how-to-write-engaging-content)
When I began blogging, I took the approach of purely factual and informative writing. Can I be honest? It was boring to write, and even more boring to read. Nobody cares to read blogs that are full of information and lack the human touch. Information is important, sure. However, it's how you **present** that information that determines its success. If you're looking to engage your audience more than you currently are, you've come to the right place.
## [How To Optimize Web Content for Google Search](https://www.tributemedia.com/blog/website-content-what-does-google-care-about)
** Posted by [Sarah Wai](https://www.tributemedia.com/blog/author/sarah-wai) on Aug 5, 2019 9:52:00 AM
[ ](https://www.tributemedia.com/blog/website-content-what-does-google-care-about)
You and Google have something in common: you both love fresh, quality content that is full of substance, easily digestible, and relevant.
## [Improve Content Using Your Blog Analytics](https://www.tributemedia.com/blog/pay-attention-to-your-blog-analytics)
** Posted by [Nikki Wardle](https://www.tributemedia.com/blog/author/nikki-wardle) on Apr 17, 2019 10:09:35 AM
[ ](https://www.tributemedia.com/blog/pay-attention-to-your-blog-analytics)
Truth be told, I’ve never fancied myself a writer. I would classify myself as a reader--someone who enjoys reading fiction and non-fiction book, blogs, and stories. I’m not bad at writing, and I don’t dislike the thought of having to write a blog or any kind of content to be put on the internet, I just never thought of myself as a writer in the way I had perceived that title.
## [How to Write Web Content People Will Actually Read](https://www.tributemedia.com/blog/how-to-write-web-content-that-people-will-actually-read)
** Posted by [Lindsey Bowshier](https://www.tributemedia.com/blog/author/lindsey-bowshier) on Feb 24, 2019 7:00:00 AM
[ ](https://www.tributemedia.com/blog/how-to-write-web-content-that-people-will-actually-read)
You know how great your business is. You probably think you cannot say enough good things about what you do. But you can.
## [Buyer Persona + Buyer's Journey = Highly Targeted Content](https://www.tributemedia.com/blog/buyer-persona-buyers-journey-highly-targeted-content)
** Posted by [Lindsey Bowshier](https://www.tributemedia.com/blog/author/lindsey-bowshier) on Sep 28, 2018 4:14:00 PM
[ ](https://www.tributemedia.com/blog/buyer-persona-buyers-journey-highly-targeted-content)
### (
If you've ever tried talking with someone who doesn't seem to listen to you, you know how annoying it can be. You try to make a point, but they just run over it like a steamroller and talk about something that interests them.
Why is this so frustrating? Because, even if they don't mean to, these people send the message, "I only care about me. I don't care about you. You don't matter."
No one likes hearing this. Especially not potential clients--after all, why give money to someone who doesn't respect you? That's why it's so important to understand buyer personas and the buyer's journey--it helps you [create content](https://www.tributemedia.com/content-marketing) that tells customers, "We understand you, we value you and we have what you need."
## [5 Tips for SEO Topic Clustering](https://www.tributemedia.com/blog/5-tips-for-content-planning-with-topic-clustering)
** Posted by [Jessica Fender](https://www.tributemedia.com/blog/author/jessica-fender) on May 14, 2018 11:29:00 AM
[ ](https://www.tributemedia.com/blog/5-tips-for-content-planning-with-topic-clustering)
*Thanks to our guest contributor Jessica Fender of [Online Writers Rating](https://onlinewritersrating.com/).*
[Search Engine Optimization](https://www.tributemedia.com/search-engine-optimization) (SEO) patterns have changed over the years. Regardless of whether you are a content creator or a planner, these things affect your everyday work. The latest trend to hit global search engines is the inclusion of “topic clustering” as a means to fight mechanical keyword optimization.
It’s no longer enough to simply abide by the logical rules of search engines – your content needs to have relevance and meaning. But how do we define topic clustering and how can we effortlessly implement it into already defined content planning strategies? Let’s take a look at some useful tips that can help you increase your ranking and traffic in no time at all.
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## We Have Ideas To Grow Your Business
There's no doubt you have many choices when it comes to web design and web marketing services. Your middle schooler probably knows his way around CSS and HTML and every college kid is a blogger. The problem is, a site that looks hot but doesn't have well-thought out strategy, is like a certain reality show family we can't name for legal reasons: pretty, but worthless.
The difference between a website and a web strategy is something that the experts at Tribute Media have mastered. Put us to work and we'll create a web strategy that will help you generate leads and grow your business.
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(2)"
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