Inbound Marketing Blog

Use Website Page Titles to Increase Your Google Rankings

Posted by Lindsey Bowshier on May 29, 2015 10:30:00 AM

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You know what’s a big deal?

Google.

Yeah, you’ve probably heard by now that we are all at the mercy of the Google gods. As internet users, the results we get when we search for keywords on the web is determined by Google, and as businesses with websites, the words we choose to use in our site content is influenced by what Google tells us internet users are looking for. Basically, Google dominates the way we use the internet.

Boost Your SEO Rankings by Blogging

Posted by Nikki Wardle on Feb 23, 2015 9:00:00 AM

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Understanding that consistently blogging is a valuable SEO asset can put you leaps and bounds over your competition. Search engine algorithms are so focused on giving searchers the most relevant and up-to date information that companies need to focus on giving the end user what they are looking for, not what the company may necessarily want to tell them. Here are 7 ways that blogging can be used as a tool to improve your SEO Rankings.

Choosing the Right Keywords

Posted by Wally Narwhal on Apr 22, 2014 7:29:00 PM

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When talking in terms of search engine optimization, we often used language that may be foreign to people outside of the industry. It always helps to be reminded that not everyone speaks the same language and understands industry jargon when speaking with prospective clients. The great thing about web marketing is that it essentially uses the same tactics and information as traditional marketing, but applies it to the Internet.

As the nature of business changes and moves more toward web based services and sales, it’s important to realize where your business stands with its web marketing efforts. Most companies today have some sort of web presence, most likely in the form of a website.