Inbound Marketing Blog

Twitter Basics: How Businesses Use it Right

Posted by Sarah Wai on Jul 15, 2021 1:34:00 PM

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Once, I was sitting in on a marketing class, listening to a professor give a lecture on social media and the impact it has on society and the business world. About 40 minutes into the lecture, an older student raised his hand and said, "Everyone knows that social media is just for millennials. How can it possibly be useful for businesses?"

The professor, who was in his early 60s, replied, "Is it? Then why do I have ads popping up on my news feed targeted at old balding men like me?"

Are You Guilty of These Social Media Taboos?

Posted by Sarah Wai on Feb 2, 2021 7:00:00 AM

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Social media is an incredible tool that allows you to connect instantaneously with users all over the world in the blink of the eye. Increasingly, businesses are utilizing social media as a way to connect with clients and prospects. However, what many professionals don't realize is: it’s all too easy to commit social media taboos and not even know it!

Why does this matter? Because, believe it or not, you can be penalized, or receive flak or kickback from these, and you definitely want to avoid that. Read on to discover six of the most common taboos we've identified that can harm you.

Introducing the Social Media Changes Snapshot

Posted by Sarah Wai on Jan 26, 2021 12:15:00 PM

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A lot has changed in the digital space since last year, especially on social media platforms. For businesses trying to adapt to the ever-changing landscape, it can be difficult to keep up. And with all of the businesses and brands now competing more than ever digitally, it's important for continual learning and adaptation to happen.

Top 10 Social Media Platforms for Businesses in 2022

Posted by Taylor Munson on Feb 4, 2020 7:45:00 AM

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Let's be honest, there are so many social media platforms out there that it can be incredibly difficult for businesses to know where to spend their time and money. Heck, it's even hard to know which platforms to choose as a consumer.

In our Top 10 list below, we highlight the demographics and optimal uses for each social media platform, helping you choose the best sites for your business goals and target audience. 

Social Media - Everything Will All Be Okay

Posted by Wally Narwhal on Feb 4, 2014 5:44:00 PM

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You’ve identified which social media platforms will work for you and created several accounts. Now you are completely overwhelmed. You have to check them every day and write clever posts, not to mention you have to interact with your followers. What if it was easier? It can be and here’s how.

Write In Advance

Separate out all of your networks and decide the kind of content you would like on each one. Then start writing. We recommend writing posts for an entire month. This way you get it out of the way and you can focus on other things. This content will be the foundation of the platform. You will make sure you have at least one great post a day.

Which Platform is Right for Me?

Posted by Wally Narwhal on Jan 22, 2014 5:05:00 PM

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You have established your business and what you want your brand to be. Now is time to decided which social media platforms make sense for you and your business. Here at Tribute Media we use Facebook, Twitter, LinkedIn, Pinterest, Google +, and YouTube. We have all of these accounts, but the ones that we use the most are definitely Facebook and Twitter. These platforms are where our customer base is. We are a web design and marketing agency so these platforms make sense for our business.

Social Media and the Speed of Communication

Posted by Corey Smith on Nov 6, 2012 7:51:00 PM

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I felt that it might be appropriate to speak to the nature of communication and how it has evolved over the course of humanity. By communication, I’m not referring to the evolution of interaction in the linguistic sense, but rather how the spread of communication via media and news has evolved over the years.

Social media is an intricate part of our world, personally and professionally. People now expect companies to post new and interesting information relevent to their industry and company.