Inbound Marketing Blog

Are You Guilty of These Social Media Taboos?

Posted by Sarah Wai on Aug 14, 2017 7:00:00 AM

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Social media is an incredible tool that allows you to connect instantaneously with users all over the world in the blink of the eye. Increasingly, businesses are utilizing social media as a way to connect with clients and prospects. However, what many professionals don't realize is: it’s all too easy to commit social media taboos and not even know it!

Why does this matter? Because, believe it or not, you can be penalized, or receive flak or kickback from these, and you definitely want to avoid that. Read on to discover six of the most common taboos we've identified that can harm you.

Which Platform is Right for Me?

Posted by Wally Narwhal on Jan 22, 2014 5:05:00 PM

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You have established your business and what you want your brand to be. Now is time to decided which social media platforms make sense for you and your business. Here at Tribute Media we use Facebook, Twitter, LinkedIn, Pinterest, Google +, and YouTube. We have all of these accounts, but the ones that we use the most are definitely Facebook and Twitter. These platforms are where our customer base is. We are a web design and marketing agency so these platforms make sense for our business.

Getting Started on Instagram

Posted by Wally Narwhal on Dec 23, 2013 5:47:00 PM

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A picture really is worth a thousand words! Instagram isn’t just for teens anymore. It is becoming a must have for businesses. Setting up your Instagram account is a crucial part of building your web presence. It’s a platform that can be integrated into all of your other platforms.These guidelines should help you get started.

Register and set up

Get Creative on Instagram

Posted by Wally Narwhal on Dec 3, 2013 4:41:00 PM

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As emerging social media trends start to take hold and appeal to consumers, so too do they begin to complement the overall integrated marketing communications of a business. When Facebook first debuted, it would have been pure speculation to envision the type of platform is has become today in terms of how businesses use it to interact and engage with their customers. Now the emergence of other lesser known platforms like Pinterest and Instagram has brought newer ways for companies to engage with their consumers.

Utilizing Instagram Video for Your Small Business

Posted by Wally Narwhal on Jul 30, 2013 11:33:00 AM

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Social media continues to grow every day, with new features and networks popping up all the time. Then there are the big social media networks like Facebook that purchase other platforms; like Instagram. Recently, Facebook announced that Instragram would now have a video feature that allows users to capture a video clip. This release comes after the huge hit Twitter had with their application, Vine. However, instead of a 6 second video with Vine, you can capture of to 15 seconds of video with the new Instagram feature. The best part is you don’t need to be a professional video editor to use this feature. With this new feature, you can easily showcase your small business. Here are a few examples to help you get started:

  • Highlight specific events – having 15 seconds to capture your audience is more than enough time, so promote your next event by adding a personal message and highlighting specific things about the event. Then in the description field below the video use hashtags to track the conversation as well as reinforce the video message.
  • Give a tour – do you have a great team of coworkers? Do you love your office atmosphere? Show them off with Instagram video. With the video feature you can capture the personalities of your colleagues as well as the energy in your office.
  • Host a contest –Put on a contest and encourage your followers to use a specific hashtag that will help you draw more followers and attention to your business that will engage potential clients.

Still confused on what to do exactly with Instagram videos, fortunately Instagram has got you covered. There is a home page on Instagram where you can view other businesses and users who have posted videos of their own, from here you can get even more ideas. Your company has a lot to offer so capitalize on those assets! Once you have figured out Instagram video you can easily share the video on your company’s Facebook, Twitter, Tumblr, foursquare, Flickr and Email.

So get started today with Instagram’s fun new feature and watch the amount of followers for your company quickly grow!