Inbound Marketing Blog

Different Forms of Digital Advertising

Posted by Sarah Wai on Aug 9, 2018 4:26:00 PM

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The Internet has changed the way consumers behave and buy products. With this change has come a new type of consumer that is more educated and able to do vast amounts of research before making a purchasing decision. It has also brought about a consumer that spends a lot of time online, whether it is for personal or professional reasons. This gives marketers new opportunities to interact with their customer base and reach out to different audiences.