In the days of interweb infancy, the action of purchasing products online was often accompanied by visions of shady characters ready to steal your credit card information. This image, however, has changed in recent years to become a fully accepted part of the buying process for a vast majority of consumers. How did this come to be?
Inbound Marketing Blog
Back in the dawn of the Internet, people viewed purchasing products online with a certain wariness. Images of scammers and other shady individuals looking to rip you off and steal your credit card information loomed large in users' minds.
Today, this is much less the case. While identity and information theft are still significant concerns, making online purchases has become a widely accepted practice for a majority of consumers. In this blog, we'll take a look at the steps by which Ecommerce entered the mainstream.