We have long been inundated with offerings for Google Plus, Google’s very own take on social media, in the recent years. Google is known for quite a few things in the world, and making social media a priority has been at the top of their list for quite some time. While a far cry away from other juggernauts like Facebook and Twitter, Google can offer a unique perspective to businesses in terms of branding and getting a message to a particular audience. For those that thought Google Plus would just fade into the distance were just proven wrong as Google has launched its new take on helping businesses succeed with their new social platform.
In June, Google announced Google My Business. The plan is to integrate all of what Google has to offer and gear it toward small business owners. This includes local search results, a Google Plus page for businesses, and the myriad Google Apps that business owners have come to love. Just as people thought Google may pull the plug on their take on social media, they just made it easier to use and more efficient.