When I built my first proper website in 2005, it was okay at best. It was a simple Wordpress website that was mostly a blog. Early 2007, I was working for a technology company and I was able to help our agency create the website for our company. While I didn’t understand at the time, there was no strategic forethought to how that website should have been organized.
In 2007, I was working for a local company in Boise, Idaho, and really wasn’t happy in my role. I was working for Fisher’s Technology (at the time, it was called Fisher’s Document Systems) as their VP of Innovation. When I was first promoted to that position, I loved it. I was able to use my passion for new things and technology to bring new products and services to the table. I brought document management to their sales team (among other things).
Sales outreach is a critical aspect of any business, but it can be time-consuming and challenging to manage, especially as the number of leads and customers increases. HubSpot's sales sequences provide a solution to this problem, allowing businesses to automate their sales outreach while maintaining a personalized touch. In this comprehensive guide, we'll explore what sales sequences are, how they work, and how they compare to marketing workflows in HubSpot. We'll also dive deeper into customization options, data-driven optimization strategies, integration with other HubSpot tools, best practices, and advanced sales sequence strategies.
When you hear the word "branding," you might picture a designer hunched over a computer, obsessing over font sizes and color codes. But the truth is, branding is about so much more than just aesthetics. It's the way your business communicates its values and mission to the world. Your brand is the sum of every interaction a person has with your business, from the first time they hear your name to the moment they make a purchase. It's what sets you apart from the competition and makes your business truly unique.
It's been impossible to escape conversations, social media posts, and articles about AI, and at Tribute Media, we're definitely not immune. So far on our blog, we've covered AI and SEO, created a case study on supplementing web content with ChatGPT–and we've got plenty more in the works.
Search Engine Optimization (SEO) and content are best friends. SEO is nothing without content and the best content is driven by SEO. The two go hand in hand. Tribute Media’s content and SEO specialists work together to provide the best results for our clients, in fact, you can read the conversation about how we approach Google’s Helpful Content Update.
Are you still hesitant to invest in Facebook advertising? Maybe you think it’s only for big corporations with huge marketing budgets?
Your website is only as good as the leads it generates for you. So if your site is only generating spam form submissions or just one or two quality leads per quarter, it's time to address that issue.
Lucky for you, creating an effective landing page is fairly straightforward.
For small businesses, having a strong online presence is critical to driving sales and revenue. This is where Search Engine Optimization (SEO) comes in - it's a vital component that cannot be ignored. However, many small business owners still make common SEO mistakes that can hinder their online visibility and ultimately hurt their bottom line.
Let's take a look at the top 5 SEO mistakes and how to fix them so that your small business can thrive online.
