Inbound Marketing Blog

Are You Guilty of These Social Media Taboos?

Posted by Sarah Wai on Feb 2, 2021 7:00:00 AM

1 Comment


Social media is an incredible tool that allows you to connect instantaneously with users all over the world in the blink of the eye. Increasingly, businesses are utilizing social media as a way to connect with clients and prospects. However, what many professionals don't realize is: it’s all too easy to commit social media taboos and not even know it!

Why does this matter? Because, believe it or not, you can be penalized, or receive flak or kickback from these, and you definitely want to avoid that. Read on to discover six of the most common taboos we've identified that can harm you.

How to Spot and Report Fake News on Facebook

Posted by Sarah Wai on Jan 29, 2021 6:05:00 AM

2 Comments

There’s been a huge upset over fake news being propagated over Facebook for some time now. Many Facebook users now know how to spot fake news, but there are still many Facebook users who are still unable to distinguish fake news from legitimate (and you may be one of them). If you are one of those who are struggling to find the distinction, don’t be embarrassed. It can be really hard to tell the difference sometimes! “Fakers” have gotten really good at passing themselves off as legitimate, which is why Facebook is still on the search for many of them. In this blog post, we’ll delve into how you can distinguish fake news from legitimate news and how you can personally help your fellow Facebook users by reporting the “Fakers.”

Introducing the Monthly Social Media Snapshot

Posted by Sarah Wai on Jan 26, 2021 12:15:00 PM

0 Comments

A lot has changed in the digital space since last year, especially on social media platforms. For businesses trying to adapt to the ever-changing landscape, it can be difficult to keep up. And with all of the businesses and brands now competing more than ever digitally, it's important for continual learning and adaptation to happen.

Diagnosing Website Traffic Drops

Posted by Emery Ross on Nov 12, 2020 9:45:00 AM

0 Comments

Whether a sudden or slow drop over time, when your website traffic dips, it can be frustrating. It can be especially frustrating when you can’t figure out why. The truth is, there are many reasons why web traffic can take a dive, and it can take a little detective work to understand what’s happening. While the answer may not always be clear, there are some things you can research to see if you can make a diagnosis.

What Marketers Need to Know about Social Media Users for 2021

Posted by Sarah Wai on Oct 19, 2020 11:45:00 AM

1 Comment

The marketing industry has been anything but predictable this past year, which is saying something considering it is never very predictable to begin with. We've seen large fluctuations in social media presence from companies, organizations, and social media users alike. Plus, how social media is being used continues to change, even more so with the masses flocking to social media to fill the relationship void they've felt this year or to keep up with (or debate) news that the media is pumping out in ungodly amounts. Let's take a look at what that means for you as a marketer.

Elements of a Successful Facebook Page

Posted by Sarah Wai on Oct 5, 2020 11:36:00 AM

0 Comments

Facebook is by far the most well known and the most prominently featured social media platform referenced on company collateral and websites. However, there are many companies (typically small businesses) that create a Facebook page and don’t necessarily know how to properly implement their social media strategy.

TRIBUTE MEDIA ANNOUNCES NEW PRESIDENT, LINDSEY BOWSHIER

Posted by Wally Narwhal on Oct 2, 2020 8:00:00 AM

2 Comments

Meridian, IDAHO: Founded in 2007, Tribute Media has operated the majority of the past 13 years with founder Corey Smith as President. Smith has named Lindsey Bowshier, a leader and partner in the agency since 2015, as the new president of the agency. Smith will remain active in the company as Chairman of the Board and Grill Master at company BBQs.

It's Time for Your Business To Be Social on Social Media

Posted by Sarah Wai on Sep 22, 2020 2:32:00 PM

1 Comment

Engaging/socializing with your followers on social media should be a key component of your social media marketing strategy (and a small part of your overall SEO strategy). It may seem like an obvious statement but after looking at numerous companies’ social media sites (especially small businesses) it appears that some people still don’t understand how important this is to social media marketing success.

The people on Twitter, Facebook and Instagram giving your page love are on there trying to interact with you through messages, comments, tags, etc. Having a page that is interesting to your audience is what will get them to like, comment on, and share your stuff- but then you need to take it a step further and respond back where appropriate. The number one mistake companies make is using their social sites solely to promote their products and not providing value to their followers or caring about the interactions they have.