Inbound Marketing Blog

How to Make Your Customers Fall in Love With Your Business

Posted by Wally Narwhal on Feb 17, 2014 7:12:00 PM


We believe that nurturing the relationship with our customers is a crucial part of growing a successful business. Reputation and customer service are a must in the age of technology. An unhappy customer can share their opinion through social media and negatively affect your business. It is important to create an excellent experience for your customers to help develop your company’s relationship with them into love. Customer service isn’t a focus for a lot of businesses. This is your opportunity to stand out. Win them over and make them fall head of heels in love with your business. Here are the 10 steps to get you there.

Build Your Expectations Framework

Posted by Wally Narwhal on Feb 11, 2014 7:06:00 PM


Every company needs to have a framework for creating, setting, reviewing, and checking expectations. This ensures that as the company grows to become more efficient/effective, that the company expectations are growing alongside it. This is a great way to encourage personal development and growth. 

Be Prepared for Business

Posted by Wally Narwhal on Jan 28, 2014 5:34:00 PM


Having a business is a twenty-four hour job. There are several elements that come into play. Different obstacles will cross your path and you will need to be able to make decisions based on some basic principles. Here are some to keep in mind that will keep you out of trouble.

Stress Free Practices

Posted by Wally Narwhal on Jan 8, 2014 6:17:00 PM


Tribute Media is incredibly busy on any given day. Our staff is an excellent group of multi-taskers. They are efficient at what they do. In our business we have to prioritize our tasks and make sure that we are not getting overwhelmed. We have come up with a strategy to get stuff done while making sure we stay emotionally and physically on top of our game. Here is how we do it:  


We make a priority list daily to make sure we are all on the same page.

Workplace Wisdom

Posted by Wally Narwhal on Nov 20, 2013 3:44:00 PM


Do you ever wish you could go back to your younger self and share some wisdom about how to communicate effectively? It would be so convenient to whisper in your young ear the knowledge that would save a lot of mistakes, angst and frustration.

We can’t go back in time, but we can share what we have learned. Here are some of the lessons we’ve learned the hard way.

Making a case:

Toot Your Own Horn!

Posted by Jillian Fra on May 8, 2013 3:54:00 PM


It's amazing how many people do not have testimonials on their website, and it baffles me. More and more consumers are doing research before buying a product or service, whether they ask on social media, look up online reviews, or call their neighbor for an opinion. A company's website is the prime location for a future customer to do their research. When it comes to service providers, you need to make sure that you have a place to "toot your own horn".

Does Your Company Have a Customer Service Goal?

Posted by Wally Narwhal on May 3, 2013 3:52:00 PM


I believe every company should have a customer service goal. More specifically, a business should have a company-wide goal revolving strictly around taking care of clients. Once a business achieves a solid vision of what this means, the company should empower their staff to take care of clients and achieve this goal.

Imagine two exact companies that provide a particular service. For this example we will use two painting companies, “Company A” and “Company B” (very creative, I know). “Company A” has a very strict policy that demands nothing falls out of procedure or their scope of work. If the client doesn’t like it, tough.

Buying Local

Posted by Wally Narwhal on Nov 15, 2012 10:36:00 AM


With ongoing hard economic times, a lot more people started considering what it means to buy locally. Keeping jobs local, sustaining your local economy, fresh food, etc. One of the reasons I prefer to buy local is the service that comes along with it. 

I love going to a local restaurant, farmers market, or local shop because the service is great and people take the time to get to know you. One business in particular that I have remained a faithful patron of even though it would be a lot more convenient to go with a national brand is Hastings. 

Sorry, That's Policy

Posted by Corey Smith on Aug 2, 2012 9:51:00 AM


Ever work with a vendor that is so stringent on their policy that they forget who keeps them in business?

A few years ago, my wife wanted a brand new entertainment center (no, not with the big screen - darn). I went to a local furniture store and bought her a unit that I had to assemble. That was okay, because I had a Saturday to do it.

I was traveling at the time, so I didn’t really have time to waste, but I could spend a Saturday. When we bought the entertainment center, we also bought a new freezer, a new couch, a new chair and a new desk… not a small purchase. The entertainment center was just a small part of the “package.”