Inbound Marketing Blog

Emery Pearson Emery is the content strategist at Tribute Media. She has an MA in rhetoric and composition from Boise State University, and she is currently an MFA candidate in creative writing at Antioch University. She lives in southern California with a bunch of creatures and many plants.

Outsourcing Content Writing: What to Know & How to Do it Right

Posted by Emery Pearson on Sep 22, 2022 8:30:00 AM

Creating content is one of the most time-consuming and difficult aspects of web marketing; it's also one of the most important. Many businesses find they do not have the required resources to attend to content writing, so they either put it off until they find the time (which they seldom do) or they forgo content creation entirely. Still others find that outsourcing writing offers a means to keep up on site updates and blog posting—which, when done well, benefits SEO and inbound marketing strategies. 

Facebook for Business

Posted by Emery Pearson on Aug 22, 2022 1:17:53 PM

For many businesses, having a dedicated Facebook page is a no-brainer. After all, it is the number one social media platform for both users and businesses. However, using Facebook for your business requires foresight, planning, and deliberate strategizing in order to maximize returns on your most valuable investments—time and money. 

Boise Auto Shop Uses SEO & PPC for Lead Gen & Long-Term Customers

Posted by Emery Pearson on Jun 2, 2022 12:11:03 PM

Naylor's Auto Repair has been serving the Boise area for 30 years, so they have both experience and local recognition. But those only go so far, especially when an area is undergoing massive growth as is the case in the Treasure Valley. The owner knew establishing an online presence is a must to keep up with the competition.