---
title: Tribute Media | Inbound Marketing Blog | Robert Wulff
description: At Tribute Media, we believe in sharing our knowledge. You'll find all sorts of cool stuff to learn about Inbound Marketing.
---
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# Inbound Marketing Blog
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Robert Wulff
## [6 Ways to Improve Tough Client Relationships](https://www.tributemedia.com/blog/6-ways-to-improve-tough-client-relationships)
** Posted by [Robert Wulff](https://www.tributemedia.com/blog/author/robert-wulff) on Aug 6, 2015 11:50:00 AM
[ ](https://www.tributemedia.com/blog/6-ways-to-improve-tough-client-relationships)
I recently read an article on 'bad' clients and the 'bad' attitudes of agencies. In reading it, I was reminded of a poignant fact that clients who are willing to pay for the expertise to solve important business challenges are often in a struggle to get a foothold in their market and increase ROI.
They can be difficult to deal with on any number of factors, but our job is to approach such clients with compassion and understanding, and in the end, to help them.
## [How Important is Social Media to Sales?](https://www.tributemedia.com/blog/how-important-is-social-media-interaction-to-sales)
** Posted by [Robert Wulff](https://www.tributemedia.com/blog/author/robert-wulff) on Jul 30, 2015 1:04:00 PM
[ ](https://www.tributemedia.com/blog/how-important-is-social-media-interaction-to-sales)
No matter the industry, brand or product, all businesses have one common goal: to get their product or service to their target audience. With how widespread social media is now, it's safe to say that people who are shopping online are also using [social media](https://www.tributemedia.com/blog/2015-seo-trends-never-give-up...optimizing-your-website) to some degree. So how does the knowledge that online shoppers use social media become important to a business? How does social media affect sales?
A study called "Engaged Social Followers Are Your Best Customers” sheds some light on how social media can affect business. The first thing is to look at the four-step life cycle of the social media follower and how the social touchpoints play out. Here are the four stages of the journey.
1. Discover a company and products.
2. Explore whether what the company offers is right for them.
3. Buy your products and services.
4. Engage with the company, and with their friends and peers, after their purchase.
## [Get to Know Your Customers With Data-Driven Marketing](https://www.tributemedia.com/blog/get-to-know-your-customers-with-data-driven-marketing)
** Posted by [Robert Wulff](https://www.tributemedia.com/blog/author/robert-wulff) on Jul 9, 2015 10:12:00 AM
[ ](https://www.tributemedia.com/blog/get-to-know-your-customers-with-data-driven-marketing)
Business owners use several marketing strategies to entice customers and increase profits. Some strategies succeed and reinforce sales, whereas other methods exhibit insignificant results. Market and data research is vital in determining the best marketing or advertising strategy. Data-driven market research is perhaps the most important tool for business owners when evaluating the market they are interested in engaging with.
[All posts](https://www.tributemedia.com/blog/all)
[Top * *](https://www.tributemedia.com/blog/author/robert-wulff#top)
## We Have Ideas To Grow Your Business
There's no doubt you have many choices when it comes to web design and web marketing services. Your middle schooler probably knows his way around CSS and HTML and every college kid is a blogger. The problem is, a site that looks hot but doesn't have well-thought out strategy, is like a certain reality show family we can't name for legal reasons: pretty, but worthless.
The difference between a website and a web strategy is something that the experts at Tribute Media have mastered. Put us to work and we'll create a web strategy that will help you generate leads and grow your business.
[](https://cta-redirect.hubspot.com/cta/redirect/481308/d2997a87-4e77-4648-bb37-7b5bb6763c46) [](https://cta-redirect.hubspot.com/cta/redirect/481308/97691340-6763-4557-a6b7-25bf50f35b5b)
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