Blogging as a service is something that you understand and invest in, or you don’t understand and therefore forego.
The fact is, every company (no matter the industry) can benefit from blogging services.
Our aim in this whitepaper is to explain the value and ROI of blogging by covering:
- How and why companies utilize blogging as part of their marketing strategy.
- The marketing channels and media through which companies utilize blog posts.
- How users engage with blog content vs email and social media platforms.
- How user engagement is encouraged through blogging.
- The calculation of ROI (return on investment) for blogs.
If you are looking for a high ROI marketing solution to gain a competitive advantage in your marketing efforts, accelerate your leads on their buyer’s journey, and increase lead generation — this whitepaper is for you.