Maybe your business is new to Twitter, or maybe you're just confused about how to use hashtags correctly. Wonder no more! Here is a quick background on hashtags and their purpose:
Definition: The # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.
While hashtags did start on Twitter, some other social platforms have taken notice. A couple of them, such as Google+, Instagram, Flickr, use a form of hashtags and even Facebook is rumored to be jumping on the bandwagon sometime soon. Currently, using hashtags on Facebook is considered by many a social media faux pas.