Tribute Media | Inbound Marketing Blog

The Future is Mobile Users

Written by Wally Narwhal | Jan 3, 2014 1:08:00 AM
The majority of your visitors are most likely mobile users. They all have smart phones. There is an expectation that if a company has a website then it is mobile responsive. They are a different kind of user than a keyboard user. Content that engages the user and retains their attention is key. Here are some key components of the mobile user.

Always on the go

Mobile users need content that is incredibly precise. It needs to get the point across in 140 characters or less and be interesting enough to keep the user’s attention. They don’t have time to read four paragraphs. They want to know who you are and what you have to offer within 30 seconds. If they want to know more they will navigate through your page when they have more time.

The Small Screen

Make sure your website has Vertical scrolling is preferable.  You have to keep in mind the 320-pixel width limit.

Load time is critical

A typical Internet user does not have patience for a buffer. Avoid anything that will cause your page to load slowly. The faster the better.

Simple is better

Avoid animated content or gifs. Make sure you are making your statement clear and professional. There isn’t a need for distraction.

Keep these expectations in mind when you are making your website mobile responsive. We hope these tips help you create an awesome mobile responsive site.