Inbound Marketing Blog

McKenna Praest McKenna is a Boise native who attended Boise State University and earned a bachelor’s degree in marketing. McKenna is actually the first person in her family to attend and graduate from college. Never wanting to take for granted this major accomplishment, she made the most of her college experience at BSU, studying abroad in Spain for 6 months and exploring much of Europe.

Improve your ARCHITECTURE OR ENGINEERING FIRM's Web Presence

Posted by McKenna Praest on Aug 30, 2018 8:31:00 AM

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Tribute Media has been working closely with Architecture and Engineering firms on their web presence for the past 11 years, and during this time, we’ve found many similarities in these industries when it comes to online marketing.

Architects and Engineers are technically savvy people, and because of that, some of them have a working knowledge of how to create and maintain a website, or at the very least, want to have the ability to manage the site themselves to make consistent updates to projects and portfolios. On the other hand, for as many firms that are actively maintaining and updating their own sites, there are many, MANY more that have completely let their websites fall to the wayside because they are busy focusing on the activities they are best at and that will directly impact the bottomline: architecture and engineering projects.