Social media has become a go-to marketing technique for businesses. Platforms such as Facebook and Twitter are used to keep your business relevant. However, email marketing is sometimes neglected. Though the initial effort put into an email campaign can seem daunting, it is in fact a simple process, and the results are well worth the time.
Having experience in email marketing, we would like to offer you some tips on strategies to either start or improve your email campaign. The three main areas of focus are:
- Content Building
- Building Contact List
- Working with Other Media Platforms